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solutions

Supported channels

Shopping platforms

Shopping platforms

Smartfeed is a cloud-based tool that helps you manage your data feeds efficiently. High-quality feeds that are optimised to Google’s specifications are paramount to achieving success in Google Search.

How it works

  1. The tool consolidates information from various sources.
  2. The collected information is then merged and a master feed is generated.
  3. The tool analyses the master feed for all supported marketing channels.
  4. The data feed is optimised efficiently.
  5. It is then exported to chosen marketing channels.

Shopping

Google Shopping is the most profitable medium for eCommerce, and it also requires the most detailed descriptions for data feeds. It is important to ensure your data feeds comply with Google Shopping Guidelines to get your Product Ads listed in Google Search Results. Why is this so important? When a search query is performed for any product on Google, Google will analyze the data from the Merchant Center Database and will only pick those results that meet their specifications and have a relevant quality score. So, ensuring your data is optimised is key- this is where we can help.

Benefits of using Google Shopping

GMC API

The product feed data uploaded in your server will be extracted by Google once a day, but you have the option to send your product feed to the Google Merchant Center several times a day. You can also schedule a job so that Google has up to date product information.

Spot Error Clearing

Gone are the days where you had to wait for an error report to spot errors- now when you export the product feed data, the platform is coded in such a way that it checks for errors and offers advice to change it simultaneously.

Detailed Information

You get comprehensive information on how to align your products according to Google’s guidelines to create a proper feed.

Supporting all Google ad formats

Local Inventory Ads

Optimise your Google Local Inventory Ads. An Ad format which shows the product as well as store information so when a customer nearby searches for your product, its listing ad shows in google local storefront format.

Merchant Center

A Google Platform that helps you upload your complete product data for shopping ads and also send it across different platforms on Google.

Google Shopping

Google Shopping Ads lets you sell your products on Google with an appropriate image and complete product data. This helps in giving the customer a better view of your product.

Merchant Promotions

A free promotional feature with Google Shopping Ads that helps in setting up online promotions on your product to boost your CTR, conversions and traffic.

Local Inventory Ads

Optimise your Google Local Inventory Ads. An Ad format which shows the product as well as store information so when a customer nearby searches for your product, its listing ad shows in google local storefront format.

Merchant Center

A Google Platform that helps you upload your complete product data for shopping ads and also send it across different platforms on Google.

Merchant Promotions

A free promotional feature with Google Shopping Ads that helps in setting up online promotions on your product to boost your CTR, conversions and traffic.

Google Shopping

Google Shopping Ads lets you sell your products on Google with an appropriate image and complete product data. This helps in giving the customer a better view of your product.

Local Inventory Ads

Optimise your Google Local Inventory Ads. An Ad format which shows the product as well as store information so when a customer nearby searches for your product, its listing ad shows in google local storefront format.

Merchant Center

A Google Platform that helps you upload your complete product data for shopping ads and also send it across different platforms on Google.

Merchant Promotions

A free promotional feature with Google Shopping Ads that helps in setting up online promotions on your product to boost your CTR, conversions and traffic.

Google Shopping

Google Shopping Ads lets you sell your products on Google with an appropriate image and complete product data. This helps in giving the customer a better view of your product.

Google Shopping solution with

Complete Google Integration

With Google Merchant Center integration, create compelling feeds with default Google product feed templates and also get suggestions on improving your feeds.

Easy PLA optimisation

Optimise your Product Listing Ads quality with default attributes, which will result in better feeds and more online sales.

Stellar Support

Our team comes with 15 years of experience in Google Shopping and PLA’s. We have also created trust over a period of time with our clients by ensuring their Google campaigns are successful.

Bulk Data Editor

The data editor in smartfeed lets you edit the data right from the website. You can edit the data in bulk by selecting any number of products in one go.

Facebook ads

Ads on social media also perform well as they show ads to the user based on their preferences and who have shown an interest in the product. One of the easiest and most efficient ways to grow your traffic and return on investment using images, Ad Carousels, videos etc can be attained through paid marketing. SMART Feed creates, manages and optimizes those feeds according to social media guidelines.

Bing

Advertising on Bing platform is not a difficult task as Bing accepts all product attributes which are specified by Google. Our tool extracts the feed from Google Merchant Center and optimizes it according to Bing Ads’ policies.

Staying on top of the competition is easy with price-checker. Deeper pricing intelligence gives you the edge against top rivals.

Smartfeed is the leading SaaS solution for automated Shopping ad campaign management and feed optimisation.

Accurately measure page speed, checkout performance, conversion rates of your ads, etc. Generate custom performance reports.

Resources Company

Book a demo

Get in touch with us to find out how we can help you make your customers happy and your ad campaigns profitable.

Retail
Travel
FMCG
Telecoms
Pharmaceutical
Feed management
Supported platforms
Integrations
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